Logo, Corporate Design | 2011
"It´s all kept in white, no irritating pictures, no confusing abstracts, but only a dream in white." - Marco Kandetzki, Owner -
The Freiraum is an event location in Berlin Friedrichshain. The uniqueness about this bar/lounge is the beautiful simplicity. Marko Kandetzki, the owner of the freiraum, wanted to create a place, where everything is possible, because the only colour inside would be the one that oneself is putting into it.
The aim was to create a corporate identity that represent the same simplicity and but at the same time has a sparkle on it that creates a significant recognition value.